After graduating from the London Film Academy in 2007, Ivaylo Minov quickly established himself as a commercial director, working between Sofia and London. He’s had numerous successful collaborations with advertising agencies such as DDB, Lowe Swing, Leo Burnett, Publicis, Ogilvy & Mather, Huts JWT and Demner, Merlicek & Bergmann. His work covers a wide range of clients – from mobile telecoms, through charities, to a presidential campaign. Ivaylo's background is in journalism and theatre, and they have informed his style - based in realism and the search for full-blooded personality. He’s already made the first successful steps into fiction filmmaking, and maintains an active interest in photography and screenwriting.